Going big with us
“The Awakening” was founded in 2013 by a group of development professionals from Khyber PakhtunKhwa, Pakistan, working in the field of human rights such as violence against women (VAW), media, democracy, good governance and social justice. Initially “The Awakening” focused on establishing a niche for itself, by starting several path-breaking programmes. “The Awakening” launched various awareness campaigns on issues related to gender, VAW, and human rights, as well as a novel community- based women’s leadership programme in District Swat.
By the end of 2014, “The Awakening” programmes had grown to a level that required a move from a largely flat leadership model to a model built around more specialized functional teams. This evolved further in 2014. During this time, “The Awakening” further strengthened its organizational strategy and budgeting.
In response to the growing demand, “The Awakening” started to conduct more training on women’s rights, gender, sexuality, leadership building and women economic empowerment. These ranged from introductory courses for experienced activists and leaders, who wanted to develop a more nuanced and sophisticated understanding of the intersections between gender, sexuality, and rights. “The Awakening” also expanded the scale and reaches of its programmes and campaigns, and introduced new issues and methods. Through this way its capacity of program planning, implementation, monitoring and evaluation and human resource has increased and has become a more effective organization. It is doing advocacy for the rights and social justice for the vulnerable and neglected segments of society including women, girls, religious and ethnic minorities and transgender communities.